Magnetic Selling: Develop the Charm And Charisma That Attract Customers And Maximize Sales 2005-12

To be truly successful, sales professionals need to create an irresistible attraction -- not only to their products but also to themselves. Magnetic Selling reveals the secrets to developing a sales personality that draws people in and makes them want to do business. Readers will learn how to: * develop and exhibit the qualities that will attract people * avoid the seven mistakes salespeople make that repel potential buyers * develop a telephone voice people can't say no to * master the principle of "continuing the conversation" * exclude the nonessential information people consider irrelevant or boring