Mastering the Complex Sale

Mastering the Complex Sale: How to Compete and Win When the Stakes are High!
by Jeff Thull

Pdf: 240 pages - Publisher: Wiley; 1ST edition (May 2, 2003)
Language: English - ISBN-10: 0471431516

Book Description
If you specialize in complex sales, the business-to-business transactions that involve multiple decisions made by multiple people from multiple perspectives, this is the book for you! It presents The Prime Process a diagnostic, customer-centered approach that clearly sets you apart from your competition and positions you with respect and credibility as a valued and trusted advisor. If the stakes are high and you’re expected to win, this book will give you the edge you’ve been looking for.

Book Info
Author presents the Prime Process, a new business paradigm. Describes a customer-centered approach that clearly sets you apart from the competition, and positions you with respect and credibility as a valued and trusted advisor. DLC: Selling--Handbooks, manuals, etc.

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